GINGRICH Campaign Sees Revolutionary Crossing in Race for Cash – Businessweek
By MB Snow at December 30, 2011 | 12:08 am | Print
Dec. 30 (Bloomberg) — Newt Gingrich’s staff compares the next few days of hispresidential campaign with George Washington’s crossing of the ice-filled Delaware River during the American Revolutionary War more than 200 years ago.
“Our preparations are coming to an end,” Gingrich’s campaign manager, Michael Krull, said in a Dec. 26 e-mail to supporters. “Grab an oar and make a donation.”
Days before the Jan. 3 Iowa caucuses, Republican hopefuls are ramping up fundraising pitches by reinforcing the images put forward by their campaigns. For Gingrich, who rarely misses an opportunity to draw on his background as a history professor, that means comparing his slog through Iowa to Washington’s successful sneak attack in December 1776.
Mitt Romney’s national finance chairman, Spencer Zwick, said the candidate who has out-raised his opponents “is best prepared in organization and resources to go toe-to-toe against Obama’s billion-dollar political machine in 2012.”
Ron Paul asked his army of “grassroots patriots” to raise $2 million for the man who has “often stood alone” for libertarian positions.
“The name of the game is showcasing differentiation wherever it exists,” said David Primo, a political science professor at the University of Rochester in New York. Otherwise, the candidates “are like products in a marketplace where many of the items are pretty similar,” he said.
via Gingrich Campaign Sees Revolutionary Crossing in Race for Cash – Businessweek.